“Business as usual” won’t suffice any longer.
Look around you. What do you see in the eLearning industry?
It is a sea of sameness, built on the backs of clever online marketers…
People who are selling hollow info-products for a quick buck.
That is why the average dropout rate for online courses is 90%.
The reason is simple: students are bored out of their flippin’ minds!
If Facebook is more exciting than your course, then it’s game over.
We don’t need any more information. We can’t handle any more information.
We need deeply engaging transformational experiences.
The true value of your online course is not the information it provides, but in the experiences that it facilitates.
So what are little ol’ we doing to help you create engaging experiences?
We’re doing what every pioneer in any industry has ever done…
We’re coming back to our WHY.
We’re creating an entirely new way of doing things.
The Great eCourse Adventure was built upon the mission to create deeply transformational learning experiences.
We decided we would focus deeply on the student experience, and create something that we ourselves would be inspired and transformed by.
Little did we know that this simple idea would transform our entire perception on what’s possible in the world of online learning.
However, a year and a half later there’s still a huge problem that we keep coming up against.
The majority of our students and clients are not techies, nor do they desire to be.
They get inspired and dream up these magnificent courses, but when it comes time to do the tech-side, they come up against tons of road blocks.
There’s a million different apps and configurations, yet nothing seems to ever be quite the right fit or the solution is insanely complicated.
A few weeks ago we listened to the audio book, Anything You Want, and we were deeply impacted by Derek Sivers’ (founder of CD Baby) stories on how he solely focused on serving his customers.
Nothing else mattered to him. It didn’t matter how much money he was offered or how much extra time it took to do something. He was devoted to serving his customers. The stories he tells were so freaking inspiring. Life changing actually.
After reading the book, we asked ourselves, “What is the best way we could serve all of our current and future students in the Great eCourse Adventure?”
The answer: “Create our own experience design platform that enables us and our community to easily create the courses of our dreams.”
With that answer, we immediately got to work and have been working our butts off since.
We call it an “experience design platform” because it will enable us to create learning experiences that are truly effective and engaging.
Our goal is for this tool to unlock our creative potential for crafting digital experiences.
Here’s what it will do:
We use a complicated array of about 34 wordpress plugins and a handful of services/apps to power our course.
All of these things create an overwhelming symphony of technology that even Andy gets baffled by on a regular basis.
I (Brad) was also tired of waiting for Andy to make all my ideas come to life, because he’s “the tech guy” on our team.
I wanted to be able to create awesome things too! This platform is going to do exactly that.
So smile and exhale all you non-techies. The tide is turning. A new dawn is on the horizon!
Quality experiences and meaningful engagement are the cornerstone of what we do at GEA.
It will be no different with this new platform.
Our ultimate mission is to create an experience design platform that is not only easy to use, but inspires you to create whatever your heart desires.
We want to help you create better learning experiences with more ease and and more fun.
Needless to say, we are darned excited about it and its coming together beautifully.
We’ll have a big update for you soon and if you want to be on the early launch list, then add your email below and you’ll be the first to know.
Help us bring this vision to life.
In the comments below, share what features are MOST important to you in creating the learning experiences of your dreams.